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A great way for a brand to drive sales or other business results is with an entertainment partnership.

Spotlight’s clients have utilized these partnerships as a way to add excitement to a marketing plan, drive social conversation, launch a new product, create custom retailer programs, or simply align itself with a popular property

Our approach is simple:

  • Strategy development and planning
  • Identifying and evaluating relevant properties
  • Negotiation and contract completion
  • Creative development
  • Program management and execution



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